Engage Event Attendees with
Personalized Itineraries
Event Itineraries That Delight Attendees
Based on RSVP responses, deliver an engaging and personalized event itinerary. Use RSVP information and iFOLIO PURL (personalized URL) campaigns to send itineraries personalized for each attendee.
1. Create Your Event Page
2. Add Personalized Itineraries using iFOLIO PURLs
3. Add Eye-catching Visual and Branded Content to Your Itinerary
4. Delight Attendees with Embedded Event Playlists, Maps, and More!
5. View the Impact of Personalization with Patented Analytics
Follow Best Practices for Creating an Event Page
iFOLIO's intuitive Creative Editor and pre-set templates make building visually appealing, effective event pages simple. Build an engaging event invite page with an embedded RSVP form, and send an invite campaign to visual text message or visual email to collect RSVPs.
Add Personalized Itineraries using iFOLIO PURL Block Customization
With iFOLIO PURLs, customize all block content (text, videos, images, colors, etc.) to the recipient. Create and send itineraries that feel like they were made specifically for each attendee.
With a unique itinerary, event attendees are provided with exact schedule information based on their RSVP form responses or category grouping (e.g. giving society, graduating class, availability, etc). Each itinerary portfolio is delivered via a mass campaign to visual text message or visual email.
Add Visual and Branded Content to Your Itinerary
- Optionally change visual media content based on PURL itinerary information to provide personalization
- Use relevant and useful imagery and videos to support and excite attendees
Delight Attendees with Embedded Event Playlists, Maps, and More!
Using the HTML Editor, you can embed a map showing the location of your event, a Spotify playlist to excite attendees or a variety of other content.
View the Impact of Personalization with Patented Analytics
Once your Event Itinerary is sent, view the shared stats dashboard to understand who is engaging with your content for more insight-driven follow-ups. Use the Scroll Map to see which areas of your presentation are grabbing the most attention of your audience. View the duration of each user visit to your presentation so you don’t miss an opportunity.
Make Event Planning Decisions Based on Real Data
Share event campaign analytics with team members to keep everyone informed and prepared for the event. Follow up with viewers based on their responses to maximize attendance.
Use campaign analytics to filter out which viewers opened the event itinerary, and download a spreadsheet of campaign deliverability & open rates per send to create reminder campaigns tailored for each attendee.
You can send itinerary reminders to those who did not open the itinerary, and event info reminders to those who did.
950 East Paces Ferry Rd NE, Suite 1500, Atlanta, Georgia 30326
Phone: 470 - 223 - 4818, | Email: info@ifoliocloud.com