iFOLIO, Georgia Tech, and South Carolina
Present at CASE III Conference in Orlando
iFOLIO, Georgia Tech, and South Carolina Present at CASE III Conference in Orlando
ORLANDO, FL / February 6, 2024 / iFOLIO, a leading innovator in personalized digital marketing, presented today with Georgia Tech and South Carolina at the CASE III Conference. iFOLIO Founder and CEO Jean Marie Richardson hosted a session alongside Mindy Hyde, Senior Director of Development for GT Athletics, and Kaydee Self, Director of Donor Relations & Stewardship at South Carolina about Personalizing Endowment Reports to Engage Donors.
The session included insights into iFOLIO's platform and how it can be used to improve fundraising. Both Georgia Tech and South Carolina have used iFOLIO PURL capabilities in personalized campaigns with the goal of increasing donor engagement and achieving great success.
South Carolina increased gifts by sending a PURL (Personalized URL) campaign with personalized messaging and even secured a $75,000 gift from a donor who was not on their target list.
Learn More About South Carolina's PURL Campaign.
Georgia Tech Development was able to close major gifts of up to $10,000,000 by using iFOLIO portfolios to modernize their donor relations process. They send over 100,000 personalized portfolio communications to strategic donors, alumni, and constituents, with an average engagement of up to 42 minutes compared to an industry average engagement of just 8 seconds for paper content.
See How Georgia Tech Increased Donations with iFOLIO
The iFOLIO team was thrilled to connect with over 800 leaders across higher education and to share insight on enterprise digital engagement and the power of iFOLIO at their booth, as well as giving away iFOLIO gear!
About iFOLIO:
iFOLIO is an industry-leading software-as-a-service platform powering digital marketing and sales enablement clients across industries. The triple-patented technology powers viewers in 50 U.S. states and 100 countries and is WBENC-certified woman-owned.
Visit www.ifoliocloud.com to learn more or schedule a demo today at www.ifoliocloud.com/contact.
