iFOLIO Announces 14 NIL Deals
with Female Athletes in Four Sports
iFOLIO Signed NIL Deals in Women's Volleyball, Basketball, Softball and Swimming
ATLANTA, GA / ACCESSWIRE / April 10, 2024 / iFOLIO, a leading innovator in digital marketing, today announces 14 NIL deals with female athletes in four NCAA sports.
iFOLIO is excited to announce its 2024 iFOLIO NIL Ambassadors:
The iFOLIO NIL Ambassador program is designed to help student-athletes build their brand. Over the next four years, iFOLIO will provide customizable digital portfolios for each athlete to help them market their brand, not only highlighting athletic accomplishments but also helping them for a future career in business. In return, they are iFOLIO ambassadors on social media.
iFOLIO, a female-founded tech company, selected Georgia Tech athletes to join a program that will empower college athletes and bring their voices to iFOLIO's social community. The contracted players were invited to iFOLIO HQ on April 8 for a signing-day ceremony where they formally announced their participation in the NIL program.
According to Opendorse, only 34% of NIL deals are with women's sports. However, women's college athletes may drive the most NIL value because women are more likely to engage with their community.
Female founder and iFOLIO CEO Jean Marie Richardson says, "I'm excited about the future for digital marketing. Our goal is for each athlete to build their brand and bring their voices to iFOLIO's community."
About iFOLIO
iFOLIO is an industry-leading software-as-a-service platform powering digital marketing and sales enablement clients across industries. The triple-patented technology powers viewers in 50 U.S. states and 100 countries and is WBENC-certified woman-owned.
