Clemson University
Exceeding Giving Societies Event Goals
Enhancing Engagement and Efficiency
Clemson turned to iFOLIO to streamline their RSVP process and send over 680 personalized donor invites for their most important weekend of the year: the 1889 Celebration of Philanthropy weekend.
Taking their process digital provided some incredible results!
EMAIL OPEN RATE
iFOLIO OPEN RATE
AVERAGE ENGAGEMENT
There is a misconception that certain level donors or age groups don’t engage with digital.
iFOLIO analytics show otherwise. Not just opens but responses. In fact, some of the older donors, often become the biggest champions. Clemson saw engagement and responses from every giving group level even $10M+. One donor in the $10M+ viewed the event iFOLIO and campaign 6 times and loved it.
Feedback from the Clemson Team after the Going digital with iFOLIO for their Biggest Donor Society Event of the year.
“It was our first time going digital for an event...everyone was leery about doing this beforehand.... (but after the iFOLIO’s went out) - Our donors raved about it”
Donors in the $10M+ group mentioned they loved it.
“Our internal team loved all the sites for the events”
“We were able to climb our biggest mountain now that we have shown success.”
“We could not have done any of this without your help”
