University of Maryland Medicine
Scales Event Marketing & Management with Automated Campaigns & Templates
Increasing Event RSVPs and Maximizing Attendee Engagement
The University of Maryland Medicine teamed up with iFOLIO to create stunning event invites and RSVP campaigns that each engage alumni, faculty, and donors. In the last year, Maryland has sent over 37,000 invites, reminders, and event campaigns with a 64% email open rate.
Outstanding Results
Total Views
Email Open Rate
Clicks on Links
Going Digital with Personalized Event Invites Boosted Analytic Outcomes
The University of Maryland Medicine has seen an average engagement time of 02:06 on their event email campaigns with 7,330 total views. Their campaigns have resulted in 1,030 clicks on links and attracted viewership from 41 states and 12 countries.
University of Maryland Medicine Events,
Powered by iFOLIO
UMM has used iFOLIO for a variety of events such as: The Diversity Dinner & Celebration, Investiture Ceremonies and Dinners, Innovation Alliance, 2025 Orioles Spring Training Reception and Game, 2025 AANS Reception Department of Neurosurgery, 2025 Student Awards Ceremony & Reception, Stoler Center Stewardship Event, Eastern Shore/Doetsch Event, and the upcoming 2026 Shock Trauma Center Celebration Save the Date.
"We are in iFOLIO all day every day!"
- Julie Ecke, Director of Special Events, University of Maryland Medicine Philanthropy
