Crimson Tide Foundation
Streamlines Personalized Endowment Reporting
Engaging 400+ Donors with Modern, Visual Reports
The University of Alabama's Crimson Tide Foundation teamed up with iFOLIO to create beautiful digital reports that provide personal donor data using iFOLIO's patented PURL analytic capabilities. Their reports were sent to over 400 donors, with an email open rate of 76.2%, and an average time on page of over 6 minutes!
The Outcome of Digital Personalization
The Crimson Tide Foundation's endowment report campaigns have seen an average engagement time of over 6 minutes and an email open rate of 76.2%. Their campaign resulted in 46 clicks on links from donors spanning across the country.