What are the Advantages of Using an Analytics Dashboard?
Analytics dashboards provide great insight into your business. An analytics dashboard allows you to see a high-level overview of performance as well as detailed stats on various areas.
Organizations can visualize and review data quickly with analytics dashboards, increasing business productivity and efficiency,
Businesses can act more strategically with the use of this tool and act accordingly to insight from web analytics, improving overall digital presence.
Why is an Analytics Dashboard Important?
According to Salesforce, 41% of organizations claim that their current system can’t make sense of large volumes of data from different sources. By utilizing an analytics dashboard, organizations can improve success, organize data, and streamline operations.
Visualizing Data for Better Understanding
New data is created daily and organizations need to act quickly to gather and organize information to help guide business decisions. The information can help refine the business workflow, create new solutions, develop strategies, and more. However, with a continuous input of data, organizations may struggle to keep up with analytics inputs without the right system.
Analytics Dashboards solve this problem many organizations face by condensing down reports into actionable insights with data visualization and organized sections. This allows decision-makers to effectively review important data and make significant decisions.
Finding a Solution to Fit Your Needs
While each organization has slightly different needs most businesses share common needs from their analytics to work effectively. Some of these include:
• Ability to track what content has the most engagement.
• Knowing which team members are networking.
• Seeing what content is shared from which users.
• Tracking deliverability, opens, and actions.
• Identifying specific areas of interest by individual
Having dashboards with leaderboards, shared stats, heat maps, campaign analytics, geography, and overall summary views is helpful for specific needs.
Being able to customize your dashboard with specific parameters such as date-ranges and sorting items is also important to ensure the data is relevant to your organization's needs. This allows you to control the information shown in front of you without the extra digging.
Reporting, Analyzing, and Presenting Data in Real-Time
Having real-time analytics is important to ensure data is actionable and relevant, even in just a few hours, information could become dated. Choose an analytics dashboard that displays information quickly and clearly. There are great advantages to real-time reporting instead of batch processing. Data can be received and reported on with no delay. Being able to act on the most up-to-date information is important to business decision-making and helps improve effectiveness.
Additionally, the success and utilization of an analytics dashboard is largely linked to how easily a user can navigate through the system. The most effective dashboards have friendly UI, intuitive controls, and tips built in to help guide the user through. This also helps new users acclimate seamlessly to the to system without any complex onboarding.
Cloud-Based Analytics for Instant Deployment & Universal Accessibility
Increase efficiency at no extra cost by choosing a cloud-based platform. This means no extra local hardware or software and will operate directly via the cloud, allowing for quicker deployment and onboarding. Teams can work quicker with less resources, and connect from any internet-enabled device.
Another added benefit of universal accessibility is teams can increase collaboration and save time by all accessing the same pool of analytics easily to help add value to projects and achieve business goals.
With this universal accessibility, decision-makers can stay up-to-date with the information that will help them guide their organization, and with this increasingly digital world it is important they can do that from anywhere!
Security
Cloud-based platforms to ensure data is safe and protected from unauthorized access attempts. The best analytics dashboards allow for different levels of viewership by user, team, and accounts, to make sure the appropriate analytics are shown to the right people and hidden for others.
With the increase in digital information and time spent on the internet, the data obtained has become important to organizations of any size. However, it is important to make sure that the analytics gathered are actionable and of quality, making it even more important to utilize a system that organizes data in a digestible manner. Teams can make more effective, faster decisions with analytics dashboards to help propel organizations forward.
To learn more about how iFOLIO ensures a secure platform visit: ifoliocloud.com/security
Learn More About How iFOLIO Analytics Can Help Your Team
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