iFOLIO Text + Email Campaigns Help Exceed Fundraising Goals

iFOLIO Fundraising Campaigns


In an increasingly digital world, donors expect more.  They want more compelling content, more accessible info, more personalized interactions, more curated experiences, and above all ~ mobile-friendly content. 

Georgia Tech Swim and Dive raised over $324,735 over a few weeks by sharing info on a digital page and sending personalized email and text message campaigns through iFOLIO platform.  


“iFOLIO brings a different level of engagement & excitement to the process of fundraising. Through the platform, we’re able to both raise more money and save time. We were also able to engage and secure a lot of new and first-time donors. They all love receiving this level of personal outreach. The leads provided by the analytics are also continuing to be quite fruitful.”

- Mindy Hyde

Senior Director of Development, A-T Fund/Georgia Tech Athletic Association


Funds raised help support updates to old and broken lockers, flooring, fixtures, and more.

iFOLIO campaigns include:

  • Personalized fields for each recipient's name
  • Deliver to visual text and visual email to increase open rates
  • Information about the history of GT Swim & Dive
  • The importance & impact of the renovation
  • Fundraising goals
  • Call to Action
  • Message from esteemed alumni
  • Contact Information to learn more

The impact of the funds raised includes improvements and also recruiting to help Georgia Tech Swim and Dive recruit elite student-athletes from around the world.  They contribute both academically and athletically to the university, as well as grow the outstanding legacy of Georgia Tech Swim and Dive.

About iFOLIO

iFOLIO, the leader in marketing cloud software, empowers companies and organizations of all sizes and industries to digitally transform their customer engagement with a flexible platform and patented analytics. iFOLIO powers customers and their usage in all 50 states and 100 countries. iFOLIO is SOC2 certified and based in Atlanta, Georgia.

iFOLIO helps organizations grow with a digital marketing platform for the mobile world.

For more information visit: iFOLIOcloud.com



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